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Cloud Computing: SMBs Find Benefits in Hybrid Cloud Technology

By Dick Weisinger

Increasingly reports are showing that businesses are choosing the public cloud over hybrid cloud options.  But a recent report by Harvard Business Review (HBR) found that hybrid cloud, at least for now, is bringing real value to many medium and smaller companies.  In fact, the report found that businesses of all sizes benefited from using cloud technologies, but small and medium sized businesses in particulars, reported seeing the largest benefits.

A key benefit that businesses are realizing from the hybrid cloud is as a platform for collaboration, both for internal collaboration and also with partners and customers. Nearly half of those interviewed said that the hybrid cloud option had enabled them to significantly improve their collaboration.  45 percent said that improvements in business agility and flexibility were another benefit.  43 percent said that the cloud enabled them to better analyze, act on and share their data.

David Lewerke, Director at Insight, said that “a company’s IT environment should work for them by enabling them to both run and innovate. Large and small to mid-sized companies need to focus on managing and modernizing their IT infrastructure, so that it becomes a transformative part of their business that can directly improve results. While we knew there were a number of benefits, we wanted to better understand from respondents exactly how cloud systems were impacting their business outcomes.”

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