{"id":1279,"date":"2010-06-16T07:00:55","date_gmt":"2010-06-16T15:00:55","guid":{"rendered":"http:\/\/www.formtek.com\/blog\/?p=1279"},"modified":"2010-06-16T07:00:55","modified_gmt":"2010-06-16T15:00:55","slug":"social-media-business-marketing-embraces-social","status":"publish","type":"post","link":"https:\/\/formtek.com\/blog\/social-media-business-marketing-embraces-social\/","title":{"rendered":"Social Media:  Business Marketing Embraces Social"},"content":{"rendered":"<p>Small and Medium-sized companies are and have <a title=\"Businesses that use Social Media\" href=\"http:\/\/www.prweb.com\/releases\/social\/media\/prweb3961244.htm\" target=\"_blank\">embraced Social Media<\/a> for their marketing efforts in a big way. \u00a0That comes as no big surprise since Social Media provides an inexpensive way to really amplify the voice of the company. \u00a0In a survey by MoreVisability, 85 percent of companies questions had at least tried creating a Social Media marketing campaign. \u00a0Of those that have a plan, 75 percent say that they&#8217;re planning on expanding their campaign. \u00a0Of those who haven&#8217;t tried it yet, 80 percent are considering to. \u00a0 And, of those who haven&#8217;t tried it and aren&#8217;t planning to, 40 percent said they don&#8217;t understand it and another 20 percent responded that they have no budget for it.<\/p>\n<p>96 percent of businesses using Social Media use FaceBook, 98 percent use Twitter, and 74 percent are using LinkedIn\/<\/p>\n<p>The makeup of the survey audience is as follows:<\/p>\n<ul>\n<li> 65% &#8211; 25 or fewer employees<\/li>\n<li> 15% &#8211; 26-100 employees<\/li>\n<li> 10.5% 101-999 employees<\/li>\n<li> 8% &#8211; &gt; 1000 employees<\/li>\n<\/ul>\n<p>There&#8217;s very little barrier for these companies to start using Social Media. \u00a073 percent of them are spending less than $5000 on their efforts.<\/p>\n<div id=\"_mcePaste\">MoreVisibility President Andrew Wetzler said\u00a0\u201cThis data underscores that with virtually no barriers to entry, social media is a highly cost-effective marketing model for any size firm. \u00a0You don\u2019t have to spend a great deal of money, but you have to be very efficient and understand how to utilize these invaluable tools to generate revenue.\u201d<\/div>\n<div id=\"_mcePaste\"><\/div>\n<div class=\"lightsocial_container\"><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/digg.com\/submit?url=https%3A%2F%2Fformtek.com%2Fblog%2Fsocial-media-business-marketing-embraces-social%2F&amp;title=\" target=\"_blank\"><img decoding=\"async\" class=\"lightsocial_img\" src=\"https:\/\/formtek.com\/blog\/wp-content\/plugins\/light-social\/digg.png\" alt=\"Digg This\" title=\"Digg This\" \/><\/a><\/div><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/www.reddit.com\/submit?url=https%3A%2F%2Fformtek.com%2Fblog%2Fsocial-media-business-marketing-embraces-social%2F&amp;title=\" target=\"_blank\"><img decoding=\"async\" class=\"lightsocial_img\" src=\"https:\/\/formtek.com\/blog\/wp-content\/plugins\/light-social\/reddit.png\" alt=\"Reddit This\" title=\"Reddit This\" \/><\/a><\/div><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/www.stumbleupon.com\/submit?url=https%3A%2F%2Fformtek.com%2Fblog%2Fsocial-media-business-marketing-embraces-social%2F&amp;title=\" target=\"_blank\"><img decoding=\"async\" class=\"lightsocial_img\" src=\"https:\/\/formtek.com\/blog\/wp-content\/plugins\/light-social\/stumbleupon.png\" alt=\"Stumble Now!\" title=\"Stumble Now!\" \/><\/a><\/div><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/buzz.yahoo.com\/buzz?targetUrl=https%3A%2F%2Fformtek.com%2Fblog%2Fsocial-media-business-marketing-embraces-social%2F&amp;headline=\" target=\"_blank\"><img decoding=\"async\" class=\"lightsocial_img\" src=\"https:\/\/formtek.com\/blog\/wp-content\/plugins\/light-social\/yahoo_buzz.png\" alt=\"Buzz This\" title=\"Buzz This\" \/><\/a><\/div><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/www.dzone.com\/links\/add.html?title=&amp;url=https%3A%2F%2Fformtek.com%2Fblog%2Fsocial-media-business-marketing-embraces-social%2F\" target=\"_blank\"><img decoding=\"async\" class=\"lightsocial_img\" src=\"https:\/\/formtek.com\/blog\/wp-content\/plugins\/light-social\/dzone.png\" alt=\"Vote on DZone\" title=\"Vote on DZone\" \/><\/a><\/div><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/www.facebook.com\/sharer.php?t=&amp;u=https%3A%2F%2Fformtek.com%2Fblog%2Fsocial-media-business-marketing-embraces-social%2F\" target=\"_blank\"><img decoding=\"async\" class=\"lightsocial_img\" src=\"https:\/\/formtek.com\/blog\/wp-content\/plugins\/light-social\/facebook.png\" alt=\"Share on Facebook\" title=\"Share on Facebook\" \/><\/a><\/div><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/delicious.com\/save?title=&amp;url=https%3A%2F%2Fformtek.com%2Fblog%2Fsocial-media-business-marketing-embraces-social%2F\" target=\"_blank\"><img decoding=\"async\" class=\"lightsocial_img\" src=\"https:\/\/formtek.com\/blog\/wp-content\/plugins\/light-social\/delicious.png\" alt=\"Bookmark this on Delicious\" title=\"Bookmark this on Delicious\" \/><\/a><\/div><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/www.dotnetkicks.com\/kick\/?title=&amp;url=https%3A%2F%2Fformtek.com%2Fblog%2Fsocial-media-business-marketing-embraces-social%2F\" target=\"_blank\"><img decoding=\"async\" class=\"lightsocial_img\" src=\"https:\/\/formtek.com\/blog\/wp-content\/plugins\/light-social\/dotnetkicks.png\" alt=\"Kick It on DotNetKicks.com\" title=\"Kick It on DotNetKicks.com\" \/><\/a><\/div><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/dotnetshoutout.com\/Submit?title=&amp;url=https%3A%2F%2Fformtek.com%2Fblog%2Fsocial-media-business-marketing-embraces-social%2F\" target=\"_blank\"><img decoding=\"async\" class=\"lightsocial_img\" src=\"https:\/\/formtek.com\/blog\/wp-content\/plugins\/light-social\/dotnetshoutout.png\" alt=\"Shout it\" title=\"Shout it\" \/><\/a><\/div><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fformtek.com%2Fblog%2Fsocial-media-business-marketing-embraces-social%2F&amp;title=&amp;summary=&amp;source=\" target=\"_blank\"><img decoding=\"async\" class=\"lightsocial_img\" src=\"https:\/\/formtek.com\/blog\/wp-content\/plugins\/light-social\/linkedin.png\" alt=\"Share on LinkedIn\" title=\"Share on LinkedIn\" \/><\/a><\/div><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/www.technorati.com\/faves?add=https%3A%2F%2Fformtek.com%2Fblog%2Fsocial-media-business-marketing-embraces-social%2F\" target=\"_blank\"><img decoding=\"async\" class=\"lightsocial_img\" src=\"https:\/\/formtek.com\/blog\/wp-content\/plugins\/light-social\/technorati.png\" alt=\"Bookmark this on Technorati\" title=\"Bookmark this on Technorati\" \/><\/a><\/div><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/twitter.com\/home?status=Reading+https%3A%2F%2Fformtek.com%2Fblog%2Fsocial-media-business-marketing-embraces-social%2F\" target=\"_blank\"><img decoding=\"async\" class=\"lightsocial_img\" src=\"https:\/\/formtek.com\/blog\/wp-content\/plugins\/light-social\/twitter.png\" alt=\"Post on Twitter\" title=\"Post on Twitter\" \/><\/a><\/div><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/www.google.com\/buzz\/post?url=https%3A%2F%2Fformtek.com%2Fblog%2Fsocial-media-business-marketing-embraces-social%2F\" target=\"_blank\"><img decoding=\"async\" class=\"lightsocial_img\" src=\"https:\/\/formtek.com\/blog\/wp-content\/plugins\/light-social\/google_buzz.png\" alt=\"Google Buzz (aka. Google Reader)\" title=\"Google Buzz (aka. Google Reader)\" \/><\/a><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Small and Medium-sized companies are and have embraced Social Media for their marketing efforts in a big way. \u00a0That comes as no big surprise since Social Media provides an inexpensive way to really amplify the voice of the company. \u00a0In<span class=\"ellipsis\">&hellip;<\/span><\/p>\n<div class=\"read-more\"><a href=\"https:\/\/formtek.com\/blog\/social-media-business-marketing-embraces-social\/\">Read more &#8250;<\/a><\/div>\n<p><!-- end of .read-more --><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[],"class_list":["post-1279","post","type-post","status-publish","format-standard","hentry","category-social-networking"],"_links":{"self":[{"href":"https:\/\/formtek.com\/blog\/wp-json\/wp\/v2\/posts\/1279","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/formtek.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/formtek.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/formtek.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/formtek.com\/blog\/wp-json\/wp\/v2\/comments?post=1279"}],"version-history":[{"count":0,"href":"https:\/\/formtek.com\/blog\/wp-json\/wp\/v2\/posts\/1279\/revisions"}],"wp:attachment":[{"href":"https:\/\/formtek.com\/blog\/wp-json\/wp\/v2\/media?parent=1279"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/formtek.com\/blog\/wp-json\/wp\/v2\/categories?post=1279"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/formtek.com\/blog\/wp-json\/wp\/v2\/tags?post=1279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}