{"id":4675,"date":"2014-06-18T07:00:53","date_gmt":"2014-06-18T15:00:53","guid":{"rendered":"http:\/\/formtek.com\/blog\/?p=4675"},"modified":"2014-05-27T07:12:45","modified_gmt":"2014-05-27T15:12:45","slug":"big-data-big-payback-for-organizations-if-they-can-make-it-work","status":"publish","type":"post","link":"https:\/\/formtek.com\/blog\/big-data-big-payback-for-organizations-if-they-can-make-it-work\/","title":{"rendered":"Big Data: Big Payback for Organizations &#8212; IF They can Make it Work"},"content":{"rendered":"<p>It&#8217;s not easy, but organizations that have managed to crack the secret of Big Data report that they&#8217;re deriving considerable benefits from the technology. \u00a0But the problem is that the bar for achieving success with Big Data is a high one to jump.<\/p>\n<p>A\u00a0<a title=\"Datamation Survey on Big Data\" href=\"http:\/\/www.datamation.com\/data-center\/big-data-survey-big-data-growing-quickly.html\" target=\"_blank\">Datamation survey<\/a> found that once Big Data is successfully deployed, businesses significantly increase their opinion about how well they are executing on key components of their business. \u00a0The survey\u00a0compared businesses that were just testing and piloting Big Data versus businesses that already have deployed Big Data applications and use it regularly. \u00a0This is how those businesses self-scored themselves on the following key business capabilities:<\/p>\n<table cellspacing=\"3\" cellpadding=\"4\">\n<tbody>\n<tr>\n<td><\/td>\n<td><strong>Exploring Big Data<\/strong><\/td>\n<td><strong>Big Data Deployed<\/strong><\/td>\n<\/tr>\n<tr>\n<td><strong>Identify Trends that may Impact Business Goals<\/strong><\/td>\n<td>22%<\/td>\n<td>44%<\/td>\n<\/tr>\n<tr>\n<td><strong>Improve Products and Services<\/strong><\/td>\n<td>32%<\/td>\n<td>49%<\/td>\n<\/tr>\n<tr>\n<td><strong>Identify and take Advantage of Opportunities<\/strong><\/td>\n<td>24%<\/td>\n<td>47%<\/td>\n<\/tr>\n<tr>\n<td><strong>Make Better Decisions more Speedily<\/strong><\/td>\n<td>23%<\/td>\n<td>50%<\/td>\n<\/tr>\n<tr>\n<td><strong>Understand Consumer Sentiment<\/strong><\/td>\n<td>23%<\/td>\n<td>47%<\/td>\n<\/tr>\n<tr>\n<td><strong>Understand Consumer Needs<\/strong><\/td>\n<td>27%<\/td>\n<td>46%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>But adopting, implementing and deploying Big Data isn&#8217;t an easy road. \u00a0The challenges for getting Big Data up and running are many. \u00a0One major hurdle is just to get the software installed and integrated with available data sources. \u00a0Storing and managing large amounts of data presents it&#8217;s own set of issues. \u00a0And then there&#8217;s building an interface that users can easily access and use for analysis of the data. \u00a0Businesses that have been most successful with the technology are those that have made analytics available to all groups in the organizations &#8212; from sales to IT to upper management.<\/p>\n<p><a title=\"Rasmus Wegner bio\" href=\"www.linkedin.com\/in\/rasmuswegener\" target=\"_blank\">Rasmus Wegener<\/a>, a partner at Bain, <a title=\"Bain on the difficulties of implementing Big Data\" href=\"http:\/\/www.baselinemag.com\/analytics-big-data\/organizations-struggle-to-deploy-big-data.html\" target=\"_blank\">said that<\/a>\u00a0&#8220;when it works, big data has the potential to create substantive results for businesses, but less than 5 percent of businesses are able to achieve significant results. \u00a0We expected to see big data falling into many of the chronic alignment gaps between business and IT, but we hardly expected to see such slim odds for business success.&#8221;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div class=\"lightsocial_container\"><div class=\"lightsocial_element\"><a class=\"lightsocial_a\" href=\"http:\/\/digg.com\/submit?url=https%3A%2F%2Fformtek.com%2Fblog%2Fbig-data-big-payback-for-organizations-if-they-can-make-it-work%2F&amp;title=\" target=\"_blank\"><img decoding=\"async\" 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