{"id":4830,"date":"2014-09-11T07:00:23","date_gmt":"2014-09-11T15:00:23","guid":{"rendered":"http:\/\/formtek.com\/blog\/?p=4830"},"modified":"2014-08-16T14:14:36","modified_gmt":"2014-08-16T22:14:36","slug":"big-data-analytics-finally-getting-answers-to-the-crunchy-questions","status":"publish","type":"post","link":"https:\/\/formtek.com\/blog\/big-data-analytics-finally-getting-answers-to-the-crunchy-questions\/","title":{"rendered":"Big Data Analytics: Finally Getting Answers to the Crunchy Questions"},"content":{"rendered":"<p>Global Big Data Analytics reached a market size of $3.2 billion in 2013 and is expected to reach $15.1 billion by 2020, based on a study by research analysts at\u00a0<a title=\"Research by Frost and Sullivan on Big Data Analytics\" href=\"http:\/\/www.frost.com\/sublib\/display-report.do?id=9A37-00-15-00-00&amp;bdata=aHR0cDovL3d3dy5mcm9zdC5jb20vc3VibGliL3N1YnNjcmlwdGlvbi1pbmRleC5kbz9zdWJzY3JpcHRpb25JZD05QTM3LUMxJmJkYXRhPWFIUjBjSE02THk5M2QzY3VaMjl2WjJ4bExtTnZiUzlBZmtCQ1lXTnJRSDVBTVRRd09ESXhPVE0zTWpJMk1nJTNEJTNEQH5AQklHIERBVEEgJiBBTkFMWVRJQ1MgKEJEQSlAfkAxNDA4MjE5MzcyNzEx&amp;subscriptionId=9A37-C1\" target=\"_blank\">Frost &amp; Sullivan<\/a>. \u00a0The market includes specialized segments on discovery and visualization (DDV) and advanced analytics (AA).<\/p>\n<p><a title=\"Hiral Jasani\" href=\"http:\/\/www.frost.com\/reg\/people-finder-result.do?id=2830469\" target=\"_blank\">Hiral Jasani<\/a>, analyst at\u00a0Frost &amp; Sullivan, said that\u00a0&#8220;high spending on data architectures to identify opportunities for future growth is driving the development of big data analytics solutions. \u00a0Further, the affordability of tried and tested open-source big data computing frameworks such as Hadoop is fuelling demand.&#8221;<\/p>\n<p><a title=\"Eddie Short bio\" href=\"uk.linkedin.com\/pub\/eddie-short\/1\/153\/b9\" target=\"_blank\">Eddie Short<\/a>, head of KPMG\u2019s Insights Labs, said that &#8220;businesses need actionable insights across all channels. \u00a0These so called \u2018moments of truth\u2019 are critical in building the customer experience, and that means having the right data and predictive analytics to be prepared for key customer interactions that could lead to cross-sell, up-sell or just have a truly engaged conversation with your customer.&#8221;<\/p>\n<p><a title=\"John Lucker bio\" href=\"www.linkedin.com\/pub\/john-lucker\/8\/422\/54\" target=\"_blank\">John Lucker<\/a>, Principal and Global Advanced Analytics and Modeling Leader at Deloitte, <a title=\"John Lucker on Big Data Analytics\" href=\"http:\/\/www.techrepublic.com\/article\/ask-the-crunchy-big-data-questions-that-lead-to-breakthrough-analytics\/\" target=\"_blank\">said that<\/a>\u00a0&#8220;this is an iterative process in which you will learn what works and what doesn&#8217;t. \u00a0But if organizations focus on the strategic value that they expect to get out of their analytics, they will find that they can indeed ask the crunchy questions that get them the crunchy answers.&#8221;<\/p>\n<p><a title=\"Gary King bio\" href=\"www.linkedin.com\/pub\/gary-king\/11\/709\/b24\" target=\"_blank\">Gary King<\/a>, professor at Harvard, <a title=\"Big Data Revolution\" href=\"http:\/\/harvardmagazine.com\/2014\/03\/why-big-data-is-a-big-deal\" target=\"_blank\">said that<\/a> &#8220;there is a big data revolution. 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