{"id":5487,"date":"2015-07-02T07:00:19","date_gmt":"2015-07-02T15:00:19","guid":{"rendered":"http:\/\/formtek.com\/blog\/?p=5487"},"modified":"2015-05-29T02:58:17","modified_gmt":"2015-05-29T10:58:17","slug":"unstructured-structured-data-the-challenge-of-seeing-the-two-in-context","status":"publish","type":"post","link":"https:\/\/formtek.com\/blog\/unstructured-structured-data-the-challenge-of-seeing-the-two-in-context\/","title":{"rendered":"Unstructured + Structured Data: The Challenge of Seeing the Two in Context"},"content":{"rendered":"<p>Analysts estimate that\u00a0<a title=\"Unstructured Data is 80 percent\" href=\"http:\/\/breakthroughanalysis.com\/2008\/08\/01\/unstructured-data-and-the-80-percent-rule\/\" target=\"_blank\">80 percent of all new data<\/a>\u00a0created is\u00a0unstructured data. \u00a0It&#8217;s this crushing amount of data that is driving much of the interest behind Big Data tools like Hadoop. \u00a0Extracting information from unstructured data is a big part of the challenge. \u00a0But another challenge has to do with being able to see unstructured data in a bigger context and being able to draw relationships between the various elements of both unstructured and structured data.<\/p>\n<p><a title=\"Steve Andriole bio\" href=\"http:\/\/en.wikipedia.org\/wiki\/Steve_Andriole\" target=\"_blank\">Steve Andriole<\/a>, <a title=\"Steve Andriole bio\" href=\"http:\/\/www.forbes.com\/sites\/steveandriole\/2015\/03\/05\/the-other-side-of-analytics\/2\/\" target=\"_blank\">said \u00a0that <\/a>&#8220;unstructured data is noisy. \u00a0One of the major challenges of unstructured data analytics (UDA) is finding diagnostic signals within mountains of unstructured noise. Once it\u2019s cleaned and analyzed, unstructured data must then be integrated with structured data. This can be done <em>manually<\/em> or with the major business intelligence (BI) platforms that companies already have in their analytics arsenals.&#8221;<\/p>\n<p><a title=\"David S. Linthicum bio\" href=\"http:\/\/www.techtarget.com\/contributor\/David-Linthicum\" target=\"_blank\">David S. Linthicum<\/a> <a title=\"Unstructured Data comments by David Linthicum\" href=\"http:\/\/www.snaplogic.com\/resources\/white-papers\/the-death-of-traditional-data-integration\" target=\"_blank\">said that<\/a> &#8220;these days, unstructured data is not contained in the simple raw data storage systems from years\u00a0ago, nor is it all binary data, such as videos or audio. The growth pattern is in unstructured data that\u00a0is also complex data. This means that we\u2019re dealing with massive amounts of data that\u2019s missing\u00a0metadata. 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