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SaaS: A new Generation of ISVs
The emergence of SOA and SaaS technologies has created a new breed of ISV on the IT landscape. ISVs that can create composite applications consisting of aggregated services. ISVs that can publish niche services and utilities for consumption by others. ISVs that can easily interact globally with their customers.
Software delivery platforms are proliferating and the competition among the alternatives is intensifying. Some of the platform options include Salesforce.com, NetSuite, Apprenda, and Jamcracker. These “platforms” provide well-tested and highly scalable infrastructures for software providers to build on. Application hosting and tough-to-implement features like multi-tenanted access and single sign on have already been solved and come as part of the platform provider package.
The platforms also offer frameworks for rapid UI development and interfacing with the back-end database. The result is that the cost of development for ISVs is significantly reduced and they are freed up to focus fully on building the business logic for great applications. Combine this with readily available Open Source components and we have all the elements for a new generation of application development that is poised to grow explosively.
These next-generation ISVs will produce more software, at lower cost, and target many more highly-focused niche markets.
