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Content Management: Marketers Swamped with Management of Ever Growing Content
The amount of digital content is growing in all industries, and it’s no exception for marketing. A recent report by Accenture Interactive found that 92 percent of marketing groups say that the amount of content that they manage has increased…
Mobile Content Management: Mobile Devices Increase Demand for Mobile Content
Content Management systems are evolving to meet the needs of organizations with large numbers of connected mobile devices. A report by Technavio estimates that within one year that more than one-third of workers will use mobile devices. A parallel report…
Data Storage: Do You Know Where to Find Your Most Sensitive Data?
Do you know where your data is? Not just any data, but the most sensitive and critical data that your company depends on? In a global survey of IT professionals, only 16 percent said that they could locate that information.…
Customer Communication Management + Content Management = Delighted Customers
How can businesses improve the experience which they provide their customers? The analyst group Strategy Meets Action (SMA) suggests that technology can help. While SMA’s advice was addressed specifically to the insurance industry, but it likely would resonate with a…
Cloud Computing: Developing Strategy with a Digital Playbook
451 Research predicts that Cloud Computing Infrastructure as a Service (IaaS) will grow from $4.475 billion in 2013 to $10.23 billion in 2016, and that Platform as a Service (PaaS) will grow from $2.23 billion in 2013 to $5.24 billion…