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Enterprise Mobile App Development: Complexity and a Skills Gap are Roadblocking App Development
The mobile enterprise business application market is expected to reach $61 billion by 2018, says Strategy Analytics. In 2013, 900,000 mobile app developers were targeting the enterprise app market, and a survey by VisionMobile found that only 15 percent of app developers are targeting the enterprise.
While enterprises are spending increasing amounts of money in developing mobile apps, independent mobile app developers have been shunning those projects, preferring to work instead on consumer apps where they can typically make more money. Consumers are much more inclined to download apps and to pay for ones they view as useful, although that’s becoming increasingly difficult as Gartner predicts that nearly 95 percent of consumer apps in 2018 will be free to download.
Enterprise mobile apps have become a pain point for many businesses. Paulo Rosado, CEO of OutSystems, said that “it’s clear that organizations are struggling to deal with a deluge of mobile app requests, with multiple platforms to support, hundreds of change requests and complex back-end integrations. To make matters worse, as demand for mobile app developers grows, companies will continue to have a challenge hiring developers. Not only will they be increasingly hard to find, they will also be increasingly expensive.”
A survey on mobile app development by OutSystems found that:
- The average length of time to develop a mobile app is between three and twelve months
- 63 percent of enterprises have 11 to 25 percent of their mobile app developer positions unfilled













