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Social Media: Companies Invest in Collaboration
Enterprise 2.0 is the term used to described the union of Business, Social Media and Web 2.0. To date, many companies have been lukewarm to Enterprise 2.0, but companys’ attitudes towards collaboration tools appears to be changing. A recent survey by Cisco finds that as many as 77 percent of companies are now budgeting for the purchase of Collaboration tools this year. Although the largest chunk of those budgets are earmarked for things like video conferencing, Web conferencing and Internet Protocol telephony, some of the budget will be going towards software Collaboration Suites like Microsoft SharePoint, Alfresco Share and IBM’s Lotus Quickr.
Some interesting statistics came out of the Cisco survey:
96 percent of IT Decision Makers said that Collaboration is vital to the future success of their company
Most users felt that the use of collaborative tools have a number of benefits that include:
45 percent said that collaboration improves productivity and efficiency
40 percent said that they are able to make better decisions when they receive assistance from collaboration
31 percent said that the use of collaboration speeds up the decision making process
The the report also found that many businesses still ban or severely limit the use of Social Media in the workplace. As many as 52 percent of companies have rules limiting the use of Social Media.
Interestingly, 50 percent of users say that they frequently ignore the limits place on Social Media. And 27 percent say they have changed settings on their computer to get around the limitations. Many users say that they need to bypass the rules in order to “get the job done”.
