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Health Care: Doctors Begin Embrace of Technology from Social Media to iPads
Doctors have always had a love for expensive high-tech medical equipment. Think multimillion-dollar proton-beam therapy centers, robotic surgery, and advanced imaging technologies. But when it comes to the mundane tasks of running their office as a business, doctors have been notorious for inefficient paper record keeping and illegible prescriptions and patient communications.
That seems to be starting to change. IDC, for example, predicts that new technologies like mobile applications and Social Media are on a convergence path to revolutionize “intelligence industries” like health care. Texas Health Resources CMIO Ferdinand Velasco said that “physicians have gotten a bad rap for being resistant to change, but they’re embracing iPhones and iPads because of their ease of use and mobility.”
The number of health-care-oriented mobile applications is growing rapidly. While many mobile apps are targeting patients and consumers, there are also a number of applications specifically targeting physicians and health care providers. For example,
- Applications that provide guidance for drug interactions
- Applications for writing prescriptions and automatically forwarding the information to a pharmacy
- Applications for transferring imaging data from labs and clinics to offices and hospitals
- Applications that act as various medical calculators
- Applications that can provide surgery checklists













