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Data: It’s not Gold or Oil, but its Value can be Huge. Businesses Weigh the Benefits of Build versus Buy

By Dick Weisinger

Machine learning, Big Data, and analytics.  The potential of these technologies is undeniably huge.  When applied correctly. To achieve good results with any of these new generation data-based tools, you need data, and lots of it.  Data is the new…

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July 17th, 2018
Category: Analytics, Big Data, Data Management
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Data Literacy: Workers Trained in Data Will Transform Businesses and Industry

By Dick Weisinger

“Data literacy is the ability to read, understand, create and communicate data as information,” is the definition given by Wikipedia.  But it is easier said than done. Jennifer Pahlka, Founder and Executive Director for Code for America, said that “our…

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May 17th, 2018
Category: Data Management
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Data Management Platform (DMP): Using Data as the Foundation of a Marketing Platform

By Dick Weisinger

While the term Data Management Platform (DMP) sounds like a broad descriptive term that could apply to any sort of database, repository or application that helps users manage data, it actually is very narrow and specific to the management of…

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May 2nd, 2018
Category: Data Management
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Database as a Service (DBaaS): Freeing Businesses to Focus on Data Modeling

By Dick Weisinger

Database as a Service (DBaaS) is simply database software running in the cloud.  Users don’t need to worry about how to provision or manage the implementation, upgrade and maintenance issues of the database.  DBaaS abstracts interactions with the database to…

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April 17th, 2018
Category: Data Management
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File Formats: Long Term Archival with PDF/A

By Dick Weisinger

The PDF file format created by Adobe is almost universally used when sharing fixed-format documents. Adobe made the PDF file format publicly available as an open standard in 2005, and the format is under the control of the ISO committee.…

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March 19th, 2018
Category: Content Management, Data Management
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